|Source: Andrew Levey|
Risk: when should you embrace it and when should you run from it?
I'm currently contemplating my next business venture, and this question has taken an outsize position in my mind. It's not because I'm a seasoned or a smart business woman. It's because I'm scared.
The financial collapse was greedy. It did not just fall on financial institutions. When the stock market crashed it took my security, peace of mind, stability. It took my optimistic and carefree approach to life.
And so, I eye risk warily, because it presents a burden of the unknown, and the negative possibilities too often flood my mind.
How much money can I afford to invest in a fledgling business? What returns can I expect? Can I realize my business goals? What if I don't? What if my attempts to free my family from financial insecurity backfire?
Like water rushing from an unplugged fire hydrant, these questions flow with great force, leaving me dripping with anxiety.
Because I don't want to be in that place again: where I could not afford my life; where I lay awake at night because my worry was too great for rest; where contemplating my children's futures blanketed my heart with a deep and lonely sorrow.
Fear's grip is strong and unrelenting. It can prompt soul searching, research, prudence. But it can also thwart opportunity, innovation, and future gain. I've heeded Fear, and I'm walking cautiously, but I've told the old man to loosen his grip.
And so, dear friends, there is more to come. I can't wait to share it with you.